Here are the top things that can be deleted from Google search results:
Nearly 90% of all online experiences start from a search engine query. Negative and defamatory content in Google, Bing, and other search results can have a huge impact on how consumers perceive a brand or an individual.
In fact, 45% of customers in the U.S have changed their mind about doing business with a company because of negative search results.
Source: Search Engine Journal
Removing content from search engines like Google, Bing and Yahoo can be done. But because of the policies of these companies, it is difficult to remove content unless the original publisher cooperates. But a solid copyright infringement case is often effective at getting Google to remove something from search results.
Google will not remove most content, but if they won't there are other avenues that can be taken.
Just asking nicely doesn't always work. In that case, direct negotiation with the publisher / website owner, sometimes for pay or other consideration does.
All websites are hosted on a server somewhere. Sometimes the content violates the policies of the hosting company. It is sometimes possible to work with the hosting company to have them remove content that violates their policies. But this is usually the whole websites, and it could just startup again at another host.
YouTube is the world’s second largest search engine behind Google. With more than 1 billion unique monthly visitors, YouTube can be a marketer’s dream platform. But if a negative video shows up on YouTube, it can turn into a reputation nightmare. So, how to remove a YouTube video? Like Google, YouTube videos can also be removed under certain conditions.
There are several leading review sites where dissatisfied customers post reviews that can be damaging for a brand. If you're reading this you probably know that. Yelp reviews are the most common that business owners want removed. They can be removed for Terms of Service violations, or by the person who originally posted the review.
Yelp reviews can be reported to their moderators. But Yelp won't usually get involved in a factual dispute. We have gotten Yelp reviews removed by citing issues such as the fact that the poster was not the person who actually did business with our client. Because they were not original experiences, Yelp moderators removed the reviews.
Reviews on Yelp can be changed by the person who posted it. But that's not the case for other review sites. Each one has different policies for removal and need to be dealt with on a case-by-case basis.