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Tag: SEO

How to Write an SEO Press Release That Performs Well

An SEO press release often ranks well quickly for reputation management purposes but sometimes fades with time as the timeliness of the release fades. A well-structured, compelling press release that is naturally shared and talked about can serve your purposes well. What’s in this article If you want differentiated coverage, release the information a few […]

Kent Campbell · March 8, 2020 · 1 min read

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The SEO Tools We Use Day to Day

We are often asked what tools we use. Here is a partial list of third-party SEO tools we use at Reputation X.

Kent Campbell · November 6, 2019 · 1 min read

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How to Optimize All Positive Search Results About Your Brand

Most companies only optimize their own site. But optimization of all top branded content can work wonders. When marketers perform search engine optimization (SEO), they usually only do it for their own website or websites they control completely, like product or service-specific sites. It is important to do SEO to stay competitive, but it’s also […]

Kent Campbell · March 5, 2019 · 1 min read

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Top Resources to Learn SEO Reputation Management

A curated list of the best free and paid resources to learn SEO, from Google’s own tools to industry-leading blogs and courses. Whether you’re a beginner or looking to sharpen your skills, these 10 resources will help you master search engine optimization.

Kent Campbell · March 8, 2017 · 10 min read

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How Search Engine Reputation Management is Different Than SEO

Online Reputation Management (ORM) and SEO (Search Engine Optimization) are both crucial for maintaining a strong online presence, but they serve distinct purposes. SEO is a stand-alone practice that usually manages organic search results for a single website. ORM manages multiple websites, profiles, databases, wikis, review platforms, images, and much more. Understanding the core distinctions […]

Kent Campbell · February 21, 2017 · 1 min read

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What Is a Guest Post? A Guide to Help Marketers

Summary What’s a guest post? What is a guest post? How is it different than a regular blog post? A Guest Post is an article written and posted on someone else’s blog. When you write something on your own blog, it’s just a “post,” but on someone else’s blog, the writer is a ‘guest’. Guest […]

Kent Campbell · November 13, 2015 · 1 min read

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