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Tag: Crisis Management

Repair

Rebuild Reputation After a Crisis: A Quick Practical Guide

Have 7 minutes and want to know what to do after a crisis? This handy guide paints the big-picture steps you should take after a crisis has hit. Crises can strike even the most well-prepared businesses, and their impacts on reputation can range from minor setbacks to catastrophic damage. Regardless of the scale, how an […]

Kent Campbell Kent Campbell · · 6 min read
Repair

Effective Reputation Management for Leaders and Founders

Have you ever Googled your name just to see what shows up? If so, you’re not alone—56% of people have. Most leaders and founders probably exceed that number. It’s that moment where you realize how much of your life is on display and, honestly, how little control you seem to have over what people say […]

Kent Campbell Kent Campbell · · 14 min read
Repair

The Ultimate Guide to Crisis Management and Reputation Repair

Here’s the thing: no brand is crisis-proof. Whether you’re dealing with an honest mistake that snowballed or a manufactured attack on your company’s image, the stakes are incredibly high. Lose control of the narrative for even a moment, and the fallout could cost you years of trust, countless customers, and more than a little sleep. […]

Kent Campbell Kent Campbell · · 21 min read
Repair

Suppress Negative News Articles: Reputation Management Tips

Ever had that sinking feeling when you see a negative news article about your company spread online? It’s the kind of thing that sticks in your mind, popping up prominently in search results and overshadowing the positive reputation you’ve worked so hard to build. Whether it’s the ongoing impact of an old mistake, a former […]

Kent Campbell Kent Campbell · · 8 min read
Repair

Crisis Response vs. Crisis Management

Crises are inevitable for any organization, and the ability to respond effectively can significantly impact its reputation, financial stability, and long-term success. Crisis management and crisis response are two components of an organization’s overall crisis preparedness strategy. While they are often used interchangeably, they have important differences in terms of key players, timing, techniques, and […]

Kent Campbell Kent Campbell · · 1 min read
Repair

The Art of Crisis Management to Reduce Reputational Risk

Crisis management is an indispensable strategy for organizations to prepare for, respond to, and recover from any unexpected event that could significantly impact their operations, reputation, or stakeholders. Whether it’s a natural disaster, a global pandemic, a cyberattack, or an internal issue, a well-thought-out crisis management plan can help organizations navigate through the storm and […]

Kent Campbell Kent Campbell · · 7 min read
Repair

Top Ten Reputational Crisis Management Techniques

It’s a company’s worst nightmare: a public relations crisis. It could be a bad business decision made by the company or the way an employee treated a customer. It could possibly be something completely out of your control, such as changing public opinion or even a lie about your company. Your reputation and maybe even […]

Kent Campbell Kent Campbell · · 1 min read
Repair

Six Steps to Create a Strong PR Crisis Management Strategy

A PR crisis can be your business’s worst nightmare. It can break or even kill your business, and it might take years to recover from the effects. A recent Deloitte study shows that 30% of companies that have been through a PR crisis recovered after a year. However, 16% of the respondents stated that it took […]

Kent Campbell Kent Campbell · · 1 min read

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