Most people stay on a blog post for less than a minute. Follow these steps to create a blog post that checks all the boxes. We use “genetically engineered” blog posts to improve our client’s online reputation management campaigns. This is what we do. The illustration below outlines the parts of a blog and how […]
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1 min read
The best reputation management strategies are proactive. In other words, if you aren’t actively managing your brand’s reputation, you are already behind. Reputation problems can quickly turn your brand’s story into one of horror. Even the best brands are just one rogue tweet or scathing review away from crisis. Creating a proactive reputation management strategy […]
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What a personal brand is, why you need it, and how you build it. A company’s brand is the feeling, image, or value consumers perceive about the company or its products. Your personal brand image is how the world perceives your reputation and your business stature. Your personal brand is crucial because it is what makes you […]
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9 min read
There are several things you can do to prevent damage to your online reputation: Think before you post: Think carefully about content before you post on social media or other online platforms. Avoid posting inappropriate or offensive material, as it could reflect poorly on your reputation. Protect your personal information: Be careful about what personal […]
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Summary To create a Wikipedia page, a subject must meet notability guidelines. Notability differs from popularity. Notability means attracting sustained, significant attention based on merit. Note: You can get an idea of notability using this free tool. Subjects must be the primary focus of multiple credible sources to qualify. Many factors, like promotional content or […]
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8 min read
Corporate Reputation Strategy: Overview and Checklist Corporate reputation is an asset that requires careful attention and dedicated efforts. Developing a robust reputation strategy should involve the leadership team of your organization. In this comprehensive guide, we will explore what corporate reputation entails, how it is measured, why it is important, and the factors that influence […]
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1 min read
There are a lot of articles online that will tell you to make a Wikipedia article to boost your company’s online reputation , brand awareness, traffic…
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1 min read
Looking for reliable alternatives to Wikipedia? This guide reviews seven free online encyclopedias — from peer-reviewed Scholarpedia to kid-friendly Kiddle — so you can find trustworthy information for research, school, or business.
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9 min read
A percentage of your company’s value can be attributed to your corporate reputation. In 2019, corporate reputation was responsible for one-third of the valuation of the world’s top 15 stock markets. Investors are more likely to buy stock in a company with a good reputation than one with a bad reputation. Focus on foundational business […]
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1 min read
Corporate social responsibility builds reputation, protects against crises, and delivers measurable benefits including 92% better brand perception and 3.2X increase in trust.
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9 min read
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