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Tag: Online Reputation Management Services

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Translation vs. Localization ? What’s the Difference?

Whether you’re an internationally-recognized car manufacturer or a mom-and-pop shop looking to expand, the internet has changed the reach and visibility of your brand, forcing you to better know the audience you are marketing to worldwide. This means your content may require translation. Anybody, anywhere, can hit the Google search bar to find information about […]

Kent Campbell Kent Campbell · · 1 min read
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How to Negotiate with People to Remove Online Content

Negative online content about you or your brand can be damaging. Fortunately, there are strategies to remove this harmful material from the internet. Many tactics involve negotiating with website owners or content creators to remove online content.

Kent Campbell Kent Campbell · · 1 min read
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What Is a Good Online Reputation Today?

Whether or not you realize it, most people are working on their online reputation. We do things in our daily lives that contribute to keeping a good online reputation. Here are a few things that you are probably already doing that can make your online reputation better: Curating your social media presence Responding to negative […]

Kent Campbell Kent Campbell · · 2 min read
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How Positive and Negative Reviews Affect Business Revenue

A big part of local reputation management is reviews and ratings. A single negative review can cause your business to suffer revenue loss. The popularity of online reviews in different e-commerce sectors has grown significantly over the past decade. Since many businesses have swapped from the traditional method of selling goods to online selling, online […]

Kent Campbell Kent Campbell · · 1 min read
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Leveraging Sentiment for Competitive Marketing for Online Brand Comparison

People will compare your brand with that of your competitors long before they contact you. Sentiment analysis allows you to track the opinions that people are expressing about your brand online, whether they are positive, negative, or neutral. Sentiment monitoring and analysis tools and techniques will give you a solid understanding of the status of […]

Kent Campbell Kent Campbell · · 1 min read
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Why People Trust Strangers When Buying Online Today

Think about the last time you bought something online. How did you decide what to buy? You probably searched for whatever you wanted and read a few reviews. Maybe you found a negative review and that was your cue to move on to the next option.

Kent Campbell Kent Campbell · · 1 min read
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Managing Online Reviews for Small Business and How to Do It

Interesting facts Online reviews have a significant impact on a restaurant’s bottom line, and Google is particularly crucial, drawing 73% of all online feedback. Restaurants with low ratings or few reviews may struggle to get noticed on Google, making positive reviews essential for their visibility. The most popular review platforms, in order, are Google, Yelp, […]

Kent Campbell Kent Campbell · · 1 min read
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What Is Reputation Capital? Building and Maintaining It

Reputation capital is the value of the intangible assets of a business. Anything from reviews to brand identity can build reputation capital, and it all boils down to one word: trust. How much do people trust your business? The more trust there is in your business, the greater its reputation capital. Your reputation allows you to […]

Kent Campbell Kent Campbell · · 9 min read

Your reputation is too important to leave to chance.

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