Tag
Reputation Management
106 articles
Defamation of Character Explained
I. Introduction: What is Defamation? Imagine you are a talented graphic designer, proud of the career you have built over a decade. You part ways with a client on amicable terms, or so you thought. A few weeks later, you discover this former client has been telling other potential clients in your small industry that […]
Basics of Reputation Management Theory
The asset that most directly affects the decision-making of your competitors, customers, friends, family, coworkers, and everyone else who comes in contact with you or your brand is your reputation. A reputation is a form of power. It’s also fragile. So how is a reputation formed, what does it consist of, and what’s the basic […]
How to Push Negative Search Results Down in SERPs
In reputation management, you can repair an online reputation by deleting online content, de-indexing it from search engines, or pushing it down in search results where it is seldom seen. The second approach is called “suppression”. This article details how to push down negative search results. Removing, Deindexing, or Burying Negative Search Results If online […]
How Much Do Online Reputation Management Services Cost?
A breakdown of rates and services from five industry leaders in the online reputation management industry. Article Highlights Your reputation could be about 63% of the value of your business. But before you invest, you probably want to get an idea of what you should budget for and what level of repair, development, and protection […]
SEO Reputation Management Overview
SEO Reputation Management helps businesses control search results by suppressing negatives and amplifying positive content. This guide will show you step-by-step how to improve your online reputation with SEO strategies. Jump to a Section
Website Reputation Management – How People See Your Business Online
This article is about reputation management for websites. Looking for a tool to check the reputation of a website? Click here. Most “website reputation” articles are about spam scores, which are usually due to email abuse or a misconfigured DNS. This article is about how a website’s reputation is perceived in search and social results […]
How Does Bing Search Engine Work? Compared to Google And Others
In this article, we’ll delve into the inner workings of Bing’s search engine, explaining each step in a way that’s easy to understand. We’ll explore everything from search queries and indexing to the sophisticated algorithms that rank results, and we’ll touch on advanced technologies like artificial intelligence. After reading this, you will have a solid […]
Are Reputation Management Services Legit?
Most people have no idea how a net reputation campaign works. This lack of knowledge is frequently leveraged by shady reputation firms. Here is how to avoid the worst of it. Online reputation management is a specialized field that requires a deep understanding of marketing, branding, public relations, SEO, and other technical skills. Since online […]
The History of Reputation Management
ORM is a relatively new concept. It’s based on enhancing trust and credibility. Long before Google and social media brought everything online, businesses grew and expanded based on their reputation and how the market perceived a brand. Online reputation management (ORM) is a comparatively new concept, but it’s based on the same business principles: trust and credibility.
What Is Reputation PR? Public Relations in Reputation Management
Traditional PR is for press. Reputation PR dominates search results. Want to crush a competitor in search results? Want to save your own brand online? Perhaps you’d like to simply cause that great article languishing on page five of Google to get more attention – you saved all those children in Africa after all! Reputation […]
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